In 2018, Chalhoub embarked on a transformation journey with a vision to become a hybrid retailer, bringing luxury experiences to the fingertips of customers everywhere. The Customer Experience programme was created to support this movement and is built around four key pillars, aimed at providing a holistic strategy to support the Group’s objective of transformation: Education & Mindset, Strategy Design, Implementation and Measurement.
The success of this programme comes from the collaboration & involvement across various teams and our CX champions, both in store and behind the scenes who were essential change agents.
Congratulations to all!
